Build your digital marketing strategy

How to create your digital marketing strategy

With all the marketing tools and technology available today, it can be difficult to prioritize what to spend your time and money on. Having a digital marketing strategy helps you align your marketing activities so you’re focused on content and channels that drive growth.

Our Digital Marketing Field Guide will help you develop your digital marketing strategy by simplifying concepts and processes like branding, content creation and customer experience, providing you with the tools you need to kick-start your marketing program.

In this eBook you will get:

  • Positioning worksheets to help you create an effective value proposition
  • Buyer’s journey maps
  • Buyer persona interview questions
  • Editorial calendar template
  • And more!